Shopping streets at local
city in Japan became old and are generally declining. In this paper, we handle the
area rebirth and/or regional revitalization of shopping street. We focus on
Fuji city in Japan. Four
big festivals are held at Fuji city. Many people visit these festivals including residents in
that area. Therefore a questionnaire investigation to the residents and
visitors is conducted during these periods in order to clarify residents and
visitors’ images and needs for the shopping street, and utilize them to the plan
building of the area rebirth and/or regional revitalization of shopping street.
Hypothesis testing was executed based on that. We have set 13 Null hypotheses.
In the hypothesis testing, 7 cases out of 13 null hypotheses were rejected and more
than half of hypotheses were insisted clearly. We have obtained fruitful
results. To confirm the findings by utilizing the new consecutive visiting
records would be the future works to be investigated.
Mathematics Subject Classification: 62H15
City, Area rebirth, Regional vitalization, festival, Hypothesis Testing.