Abstract
Enterprise organizational performance refers
to the number, quality, efficiency and profitability of tasks completed by
individual members of an organization in a certain period of time. The
realization of enterprise organizational performance should be based on the
realization of individual performance, but the realization of individual
performance does not necessarily guarantee that the enterprise organization has
performance. If the performance of an enterprise organization is broken down to
every job and every person according to a certain logical relationship, as long
as each person meets the requirements of the enterprise organization, the
performance of the enterprise organization can be achieved. The balanced scorecard
(BSC) is a well-designed indicator system according to the strategic
requirements of the enterprise organization. According to Kaplan and Norton, BSC
is a tool for performance management. The management tools of its business
strategy measure the business situation of the enterprise from four aspects:
finance, customers, internal process of the enterprise, learning and growth, so
as to improve the organizational performance, from a to a +, towards the
long-term development of the enterprise. It decomposes the strategic objectives
of the enterprise into various specific and balanced performance evaluation
index systems, and evaluates the realization of these evaluation indexes in
different periods of time, and continuously modifies and improves them, so as
to establish a reliable basis for the completion of the strategic objectives of
the enterprise. Therefore, this study explores the use of BSC in business
management strategy framework, through the logical analysis of experts and
scholars, to find out the appropriate criteria; to establish a complete
business management system, so as to contribute to the operation of business
strategy for improving organizational performance, establishing customer value,
and making the business sustainable.
JEL classification numbers:
D23, C52, K32.
Keywords: Organizational
Performance, Balanced Scorecard, Operation.