Abstract
Based on the job demands–resources model,
self-determination theory, and social exchange theory, this study examines the
influence of supportive leadership on job burnout and occupational commitment.
The study also investigates the mediating role of intrinsic motivation. This
study collected 221 valid questionnaires from 5 insurance companies in southern
Taiwan and applied structural equation modeling using confirmatory factor
analysis and bootstrapping to verify the proposed hypotheses. Extensive validation
processes are also conducted to verify the fitness of the measurement model.
The results confirm that supportive leadership directly affects job burnout and
occupational commitment, and that intrinsic motivation significantly mediates
the effect of supportive leadership on job burnout and occupational commitment.
Finally, the study provides practical insights for researchers and
professionals and proposes directions for future research.
Keywords: Supportive
leadership, Intrinsic motivation, Job burnout, Occupational commitment, Taiwan
insurance industry.